DRIVING ENTERPRISE LEADERSHIP TRANSFORMATION AT SCALE
DRIVING ENTERPRISE LEADERSHIP TRANSFORMATION AT SCALE
- Background
- Problem
- Solutions
- Accomplishments
A boutique leadership and organizational development firm offering experiential learning, transformation coaching, and cultural alignment programs.
Served mid-to-large enterprises across BFSI, Healthcare, IT, and Manufacturing.
Wanted to expand its enterprise footprint and position itself as a trusted leadership transformation partner.
Aimed to identify organizations undergoing culture/leadership shifts and initiate high-quality CXO conversations.
Low brand visibility among enterprise HR, L&D, and transformation decision-makers.
No structured ICP framework, resulting in diluted and inconsistent targeting.
Limited analytics, engagement tracking, and data-driven insight on outreach performance.
Difficulty connecting with CHROs, CLOs, and Leadership Heads at scale.
- Built a sharp ICP for enterprises undergoing leadership change, culture transformation, or organizational evolution.
- Created persona-specific messaging tailored for CHROs, CLOs, and Learning & Org Development Heads.
- Executed targeted LinkedIn + Email campaigns supported by relevant case-led storytelling.
- Introduced performance dashboards for KPIs, lead scoring, and iterative optimization of campaigns.
Secured multiple CXO-level conversations across enterprise accounts.
Improved engagement rates by 50% with precise ICP-led messaging.
Enhanced brand perception as a strategic partner for leadership transformation journeys.
Established a repeatable, insight-driven ABM motion to fuel future enterprise growth.
