HOW STRATEGIC DIGITAL TRANSFORMATION CATAPULTED A MECHANICAL DESIGN ENGINEERING FIRM TO SUCCESS
OPPORTUNITY
Key Challenges?
Our Solution
The Result
Our client, a Mechanical Design Engineering firm specializing in automobile components for leading companies in the automobile, Oil and Gas, and Construction sectors, sought business growth.
Low-quality standalone website.
Lack of a specific education and awareness strategy, resulting in potential customers being unaware of IT solutions and benefits.
Lengthy sales cycles with insufficient follow-up and nurturing of potential clients
Introduced a Content Management System (CMS) for high-quality, industry-specific content.
Tailored content and user experiences based on visitor behavior, enhancing engagement through personalization.
Implemented a CRM system for effective lead tracking and management.